Cara Robbins is a photographer specializing in lifestyle and portrait photography for the music and entertainment industries. This project consists of a postcard-size folded piece that unfolds into a hefty 11” w x 17” h poster.
CREATIVE SERVICES
Leave-behind portfolio design
Strategy
Art direction
INTERIOR
When unfolded, the envelope opens up to an interior panel that contains a modular and flexible layout that consists of a collage of overlapping images.
EXTERIOR
This panel contains the front and back cover at the bottom, where the recipients' address is entered along with the postage.
LAYOUT
Focused on easy customization for frequent updates of images and colors, to successfully promote the photographers’ work to targeted audiences.